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Introduction to change communication

RECOMMENDED FOR: anyone with change and change communication responsibility
duration 3 hours  group up to 6 people

in a nutshell

Understand the science behind change and how to harness it.

Change can be hard but communicating it brilliantly needn’t be. This session will explore the psychology of change and learn how to generate awareness, understanding and acceptance through strategic communication. The techniques and tools covered will help to support your people, business and community through a change programme.

your facilitators

Introduction to change communication

Rachel Thornton

Internal Communications Director

Rachel led Internal Communication functions for Marks & Spencer Money, First Direct and Norwich Union before joining scarlettabbott in 2006. She now leads projects for our global clients on transformation, change management, strategy, vision and values. Rachel is highly experienced in facilitating workshops and designing interactive learning experiences.


Introduction to change communication

lu mckay

Senior IC Consultant

Previously part of the Corporate Affairs team at Nestlé UK, delivering change communications solutions and driving engagement, Lu has both in-house and agency experience and works across a broad range of clients including BMW, Warburtons, Yorkshire Building Society, United Utilities, Coca-Cola and Aviva.